REMAIN

Remain is a visual identity system I developed as part of a narrative-based game pitch within my Bachelor of Screen Arts. The package consists of a flexible, rectangular logotype and a simple ‘box inside a box’ brand glyph.

The pitched game was within the psychological thriller genre, so the branding was developed to feel monolithic, intimidating and mildly vague to entice audiences to want to learn more. Supported by ominous imagery, vivid/high contrast colours and precise san serifs, the branding for the game ties the pitch together beautifully.

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